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794px CDN previews vs master file

794px CDN 预览与原图

Listing DOM often exposes il_794xN URLs — not the master file Etsy uses for zoom.

Rule 06

Buyer-facing listing HTML often embeds Etsy CDN URLs such as il_794xN. Those URLs are sized for fast page load, not for auditing your upload. The width in the filename describes the CDN variant, not a promise about your original file.

Why this matters: if you right-click “Save image as…” on the listing, you frequently download a 794px-wide derivative. Measuring that file and assuming your shop passes hover-zoom is the classic false pass — you tested the preview, not the master.

TagPeek resolves toward il_fullxfull (or equivalent full-size URLs) where Etsy exposes them on the listing you have open, so pixel checks reflect stored masters when possible. See also Rule 07 on why sized URLs like il_2000xN mislead.

Local workflows avoid the trap entirely: keep your export from Lightroom, Canva, or Photoshop and drop it into the free image size checker. Processing stays in your browser; nothing uploads to TagPeek servers.

After you re-upload a fixed master, wait for CDN refresh and re-run the extension on the live listing. We do not estimate sales from sharper photos — we report verifiable dimensions and zoom status.

This note comes from DOM calibration across real listings documented in the project’s Etsy DOM calibration work — not from guessing URL patterns.

Source: DOM calibration across real listings (see repo docs on Etsy DOM calibration).

FAQ

Is 794px always the embedded size?

794px is the common embed we see in calibration samples; Etsy may serve other variants, but the lesson is the same — embeds are not masters.

How do I fetch il_fullxfull safely?

Open your own listing in the browser and let TagPeek read URLs on the page you already have permission to view — we do not scrape third-party shops server-side.

Does a sharp 794px preview mean zoom is on?

No. Zoom follows the uploaded master’s shortest side, not the preview width in the HTML.

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