Can buyers zoom your photos?
买家能放大看你的商品图吗？
I built this page because I kept seeing the same silent fail: the listing looks fine in Shop Manager, but zoom is off for buyers. If zoom does not work, it is usually one of three size issues.
Short side under 2000px. First photo under 635px. Or you measured a page preview instead of the file you uploaded. Etsy scatters these in Help articles — we pulled them out so you can check yourself.
你的商品图，买家点开能放大看细节吗？
我自己踩过这坑。如果不能，八成是这三条里的一条没过：商品图最短边不够 2000px；首图不够 635px；或者你量的是页面上的缩略版，不是你上传的原图。这三条都不长，但没人告诉过你。我们一条条挑出来，附上原文链接 —— 你自己核对。
Rule 09规则 09
Public pages hide your full tag list
公开商品页看不到完整标签
What this means: Shoppers only see a thin slice of your tags on the public page. Your full set of 13 lives in Shop Manager (or via Etsy’s official tools).
If you ignore it: You may think a tag “is live” because you typed it — while the public page never showed the full set to begin with.
How I check: I look in Shop Manager for the full list, not the public page. TagPeek uses the official path when it audits tags.
这条要求什么：公开商品页看不到完整的 13 个标签。完整列表在 Shop Manager（或走 Etsy 官方接口）。
不过会怎样：你可能以为标签「已经生效」，其实公开页本来就不全展示。
怎么修：我自己会去 Shop Manager 看完整列表，不靠公开页判断。TagPeek 查标签时也走官方路径。
Rule 10规则 10
A re-upload size that clears both floors
一份能同时过两道门槛的重传尺寸
What this means: Help articles and seller tips disagree on exact pixels. The size I use most: 2700×2025 (4:3), JPEG ~85%, under 1MB, sRGB, no transparent background, clean hero.
If you ignore it: You can clear one floor and still miss the other — zoom may still be unavailable on the live page, or a weak first photo in search.
How I fix it: I export once at that target so both the 2000px zoom floor and the 635px first-photo floor are cleared. Then I check the live page.
这条要求什么：各来源说的尺寸并不统一。我通常用 2700×2025（4:3），JPEG 约 85%，不到 1MB，sRGB，无透明、首图干净。
不过会怎样：可能过了一道门槛，另一道仍挂——放大关着，或搜索首图偏弱。
怎么修：按这个尺寸导出一次，同时照顾 ≥2000 放大与 ≥635 首图，再在线上商品页确认。
Image-size guidance: Etsy recommends at least 2000px on both sides. This tool measures image dimensions; it cannot establish live zoom availability from dimensions alone. Verify zoom on the listing itself.
